Facebook™ Custom Audiences and how to use it Facebook™ Custom Audiences play an important role in your Facebook™ advertising because they are your most targeted audiences. It is made up of your customer lists, website visits, engagement within Facebook™, app engagement, etc Since the targeting potential using Facebook™ Custom Audiences is so personalised, […]
How to advertise on Facebook: Running Your First Facebook Ad Before we begin, Let’s have a look at some of the stats: Facebook Has More Than 2 Billion Daily Active Users People Spend an Average of 50 Minutes on Facebook Each Day People Access Facebook an Average 8 Times Per Day 400 New Users Sign […]
Types of Facebook Ads Facebook Ads play a very crucial role in increasing your business as well as sales. No doubts if you want to expand your business whether it is small, medium or large then you definitely require Facebook ads. It will help you to generate brand awareness among your audience and of […]
Facebook Ad Split Testing Facebook is a big platform where you can do a lot of advertising, as this is the only platform that boasts of the largest user base and the highest number of active users. So there is a lot of potential and scope in advertising on Facebook. Experienced advertisers know that FACEBOOK AD […]
New Facebook Automated Rules Advertising will never stop since it is the fuel of every business. So, to enhance this fuel, Facebook has recently announced its Automated Rules as it’s latest advertising feature. Anything that is automated saves time, man-hours and energy and it is the case with Facebook automated rules. It also helps advertisers […]
Facebook Automation for maximum Organic Reach and Profits Advertising on social media channels in the USA is said to be worth a whopping $59.6 billion industry, with internet behemoth Facebook leading the fray. So, clearly, Facebook plays a pivotal role in a brand’s marketing strategy. There is no doubt that optimum results can only be […]
How not to get your Ad Account Blocked by Facebook Facebook has truly changed the way brands are marketed online and is now the most influential advertising medium. But as an advertiser using the platform, you need to exercise a lot of caution, or your ad account can get blocked. You would have seen a […]
Facebook Lead Ads Engagement now available Good News Digital Marketers!! The much hyped Product of Facebook ‘Lead Ads’ has now announced the introduction of Engagement based audience. This means that Advertisers can now create Audience based on how users reacted to their Ad. [Just a Quick info for readers who don’t know what Lead Ad […]
No More 20 Percent Text Rule for Facebook Ads 20 Percent Text Rule which was in place for all Facebook Advertisers since a long time, will no longer be valid anymore as per the Latest Facebook Ads update. But, this doesn’t mean that you can run Ads with a lot of text. Earlier Facebook allowed […]
Facebook Targeting – Broad vs Precise Facebook Targeting has become a very common query for all the Facebook Advertisers. Whether the Advertisers should go broad or very precise. My answer is BOTH. No, I am not getting Diplomatic here. It will depend on the kind of Advertisement you are planning to run. My favourite Facebook Advertisements […]
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