Facebook™ Custom Audiences and how to use it Facebook™ Custom Audiences play an important role in your Facebook™ advertising because they are your most targeted audiences. It is made up of your customer lists, website visits, engagement within Facebook™, app engagement, etc Since the targeting potential using Facebook™ Custom Audiences is so personalised, […]
Types of Facebook Ads Facebook Ads play a very crucial role in increasing your business as well as sales. No doubts if you want to expand your business whether it is small, medium or large then you definitely require Facebook ads. It will help you to generate brand awareness among your audience and of […]
Facebook Ad Split Testing Facebook is a big platform where you can do a lot of advertising, as this is the only platform that boasts of the largest user base and the highest number of active users. So there is a lot of potential and scope in advertising on Facebook. Experienced advertisers know that FACEBOOK AD […]
How not to get your Ad Account Blocked by Facebook Facebook has truly changed the way brands are marketed online and is now the most influential advertising medium. But as an advertiser using the platform, you need to exercise a lot of caution, or your ad account can get blocked. You would have seen a […]
Facebook Lead Ads Engagement now available Good News Digital Marketers!! The much hyped Product of Facebook ‘Lead Ads’ has now announced the introduction of Engagement based audience. This means that Advertisers can now create Audience based on how users reacted to their Ad. [Just a Quick info for readers who don’t know what Lead Ad […]
Facebook Targeting – Broad vs Precise Facebook Targeting has become a very common query for all the Facebook Advertisers. Whether the Advertisers should go broad or very precise. My answer is BOTH. No, I am not getting Diplomatic here. It will depend on the kind of Advertisement you are planning to run. My favourite Facebook Advertisements […]
Facebook Instant Articles Recently you would have noticed new form of articles on Facebook. These articles are loaded inside of Facebook only and do not require us to visit any 3rd Party website. These are called Facebook Instant Articles. Facebook Instant Articles solves the problem of loading time of a Website, because the article is loaded […]
Facebook Canvas (How to create Facebook Canvas Ads available in video above or inside the Blog at the bottom) Effective Storytelling is the best way how Marketers can reach to its potential target customers. And storytelling via Facebook Canvas ads is extremely powerful. Some people went to an extent that Facebook Canvas Ads will be […]
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